Content and Form

In the first chapter of our book, the relationship between content and form is described as this "Content is what artists want to say, and Form is how they say is". The best examples i could come up with concerned ads. There is always a message to be taken from an ad but the ones we tend to remember are those that stand out so much we go "oooooh i get that! how creative!". Here are some of the ads that gave me that feeling.



This is a picture advertising a brand of knife. They want to express that the knife is very very sharp. Pretty much saying that it is worth your money since quality knives are expensive and everybody wants their knives to be sharp.



This second picture is an ad by Pepsi suggesting that even straws prefer it over coke. Creative and entertaining indeed.